Seo Course Online

Course Name: Online Search Engine Optimization
Background: Our SEO (Search Engine Optimization) Training Program is designed for people who have basic knowledge of computers & websites, and have the desire to learn Search Engine Optimization. In this Training Program, details regarding the basic and advanced levels of Search Engine Optimization, PPC, SMO and Web Analytics will be explained along with basic knowledge of the Internet and Search engines. Some Details about networking will also be covered. As a whole, this is the Training Program that you are looking for to learn SEO from scratch and become an expert Search Engine Optimizer.

• Introduction to Search Engine Optimization.
• Search Engine Basics. 

ONPAGE OPTIMIZATON:
What , How , When & Why On-page optimization?
On-Page Strategies:

• Title, Meta Tags & Keyword Analysis.
• Header Format: H1, H2, H3 Tags.
• Site Analysis.
• Caching Crawling Indexing
• Bold, Italic & other format.
• Web Designing Basics and WYSIWYG Editors.
• IDEs like Dreamweaver.
• Alt Text.
• Competition Analysis
• Keyword Research & Analysis.
• Density Analysis and Placement
• Robots.txt file.
• SEO Friendly url.
• Site Structure Analysis.
• Redirect / 404 /501/301/ Canonical Implementation.
• Brief Keyword Competition Review.
• Anchor Text.
• How to write Contents.
• HTML/Client Side Validation.
• URL renaming/re-writing.
• Header & Footer.
• Creation of XML Sitemaps.
• Submitting sites to Google and Other  Search Engines.
• Google Sitemap Creation.
• Google Webmaster Account Setup and management.
• Google Analytics (Statistics) setup and management.
• Uploading and Managing Website through FTP Software like FTP Leech , Cute FTP etc.
• Panda Update Algorithm.
• New Google Indexing: Google Caffeine.
• Latest SEO Tools. 

OFF-PAGE OPTIMIZATON: 
What , How , When & Why Off-page optimization?
Off-Page Strategies:  

• Directory Submission.
• Press Release Submission.
• Dmoz Submission.
• Article 
  • Article submission.
  • Social Media Optimization (Like Facebook,Twitter,MySpace,Linkedin ,etc).
  • Classified ads Submission.
  • Alexa Insights.
  • Google Hot Trends and Insights.
  • Google Business centre submissions.
  • Blog creation, weekly Postings and blog promotion.
  • Blog Comment Posting.
  • Content editing & Content Rewriting.
  • Direct Link Exchange / Direct Link Building.
  • Press release news syndication.
  • RSS ( Really Simple Syndication)
  • Local and regional search engine indexing
  • Forum Posting
  • Yahoo Answer Link Building
  • Linked in Link Building Strategies
  • Online Reputation Management
  • Group Creation and Management on Google Groups and Yahoo Groups. 
  and much more…